product design Archives - Big Idea School

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What Kind of Entrepreneur Are You?

Basics For Entreprenerus

Over the years, we have met many different kinds of aspiring entrepreneurs and product developers, graphic designers, salespeople, teachers, mothers, fathers, teens, accountants, stockbrokers, store owners, cab drivers and many other people with ideas they wanted to make into products. Some had already created their products and wanted help with distribution. Others worked in large […]

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Never Fall in Love with Your Big Idea

Basics For Entreprenerus

Entrepreneurs and inventors are well known for wishful thinking and what psychologists call “confirmation bias,” or seeing only what confirms their expectations and opinions. It’s easy to understand why. New ideas are seductive and falling in love with them blinds us to their shortcomings—and to our own. Sometimes this blindness comes from not knowing what […]

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